Social Media Management
Social media that sounds like you - and brings people through the door.
We plan it, shoot it, write it, post it, and manage it, so you can run your business. Based in Marblehead, working with brands across the North Shore and beyond.
Posting "when you get to it" isn't a strategy. Most local businesses know social matters, but between running the floor, managing staff, and serving customers, it falls to the bottom of the list. That's where we come in.
Hershfield Creative works as your embedded social media department. We learn your business, capture your content in person, and build a consistent presence that reflects who you are — not a template that looks like everyone else's.
Our Process
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1. Discover
We audit your current accounts and learn your business, customers, and goals.
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2. Plan
You get a content strategy and monthly calendar to review before anything goes live.
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3. Create
We shoot, design, and write your content, on location and in the studio.
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4. Publish & Grow
We post, engage, track results, and refine every month.
Frequently Asked Questions
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Primarily Instagram, Facebook, and LinkedIn. We'll recommend where your time and budget make the most sense based on your customers.
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No. We handle photography and video in-house, so you don't need to send us anything. If you have photos or updates to share, we'll happily work them in.
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It depends on your plan and goals. Consistency matters more than volume.
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Yes. You'll see your content calendar ahead of time and can request changes before anything publishes. As our relationship grows most clients let Hershfield Creative work autonomously.
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Yes. We work with brands in cannabis, financial services, and insurance and understand the platform and compliance considerations that come with them.